Venue Creation & Management

I. Introduction

  • The database of venues you build for your site serves as the foundation for all event listings because every event must be attached to a venue.
Note: When first building your venue database, you can create a spreadsheet with venue information for us to upload. You can also fill in information for venues you have added by following the steps on how to use our automated media search.
  • Each official venue usually has a scraper that pulls in event information from that venue’s calendar or ticket listing.
  • Each official venue has its own page on your site that gives the user information about the venue and can link to its social media sites as well as official website.
  • The venue’s page also lists all events occurring at that venue.

II. Creating a Venue

Step 1: Under the “Main” tab in Admin, click the “Venues” tab in the secondary set of tabs.

   *The default view is your list of venues that have been recently added or edited, NOT all your venues.

Step 2: Before you create a new venue, search to see if it already exists by entering its name in the “Title” field of the sidebar and clicking “Filter.”
Step 3: Once you confirm the need to create a new venue, click “Create” in the sidebar.
Step 4: Enter the venue’s name in the “Title” field.
Step 5: Check the box for “Official” in the middle of the page.
Step 6: You can fill in the additional fields for venue information. BUT because we have technology that searches social media for all other venue information, you can choose to leave those fields empty and click “Create.”

III. Media Search Venue Information

Note that these searches run regularly but may not immediately populate with information for newly added venues.

Step 1: Go to the "Main" tab and then the "Searches" tab in the secondary set of tabs.
Step 2: In the sidebar, filter by "Venue Facebook page.” The Facebook pages of those venues lacking information should populate it.

Step 3: When you find a match, click “Select.”  

Step 4: Wait a moment and see how that information magically fills the venue's page in Admin.
Step 5: If there is no match, you can click "No match, skip" to skip the venue entirely
-OR- Change what's in the search field and click "Refine" to run another, targeted search for that venue's information.

IV. Venue Aliases and Keywords

  • A venue is matched in searches and scrapes by its name as well as its aliases and keywords.
  • Aliases are helpful for venues with slightly confusing spellings or that are known by various names. They make sure events that are user-created or scraped by different scrapers are matched to the correct venue.
EX. “Riverside Theater” might have aliases such as “Riverside Theatre” and “The Riverside Theater.”

Step 1: In the venue’s page in Admin, click “Add aliases to this venue” in the sidebar.
Step 2: Enter the alias in the blank field and click “Add.”
Step 3: Exit the modal box and your alias will save automatically.

*Creating an alias also adds that alias to your venue’s keywords but not vice versa.

  • Keywords include the venue in the search results for those words.
EX. If “Aladdin Theater” is a popular venue for community theater projects, keywords could include “community projects” and “local arts.”

Step 1: In the venue’s page in Admin, click “Edit” in the sidebar.
Step 2: Scroll to the bottom of the page and enter keywords (separated by commas) in the “Keywords” field

Step 3: Click “Update” to save your changes.

V. Venue Popularity

  • You can adjust the popularity rankings of your venues, which will affect the popularity ranking of their events. On a 1-10 scale, 10 would be assigned to your most important venues and 1 to your least relevant venues.
EX. In Austin, the major venue Stubb’s has a ranking of 10, while Joe’s Crab Shack has a ranking of 1.
  • All your site’s venues in our initial setup should be assigned a ranking of 5 so that you only have to edit this field for the more important and least relevant venues.
Step 1: In your venue’s page in Admin, click “Edit” in the sidebar.
Step 2: Enter the appropriate ranking in the “Popularity” field near the top of the page.
Step 3: Click “Update” to save your changes.